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  • Media Relations 101 – What To Do When A Reporter Calls

    With summer’s harsh heat waves still upon us, we want to make sure everyone is staying hydrated and healthy- including our pets. Our client, North Carolina Veterinary Medical Association (NCVMA) remains an…

  • On Deck With Kellyn Lee

    As a BAERING assistant account executive, Kellyn works with a diverse range of clients. She gives her unique perspective on how best to solve each problem our clients face. By conducting research,…

  • Back To School With BAERING

    As our Facebook and Instagram feeds fill up with back to school photos, our team took a trip down memory lane to share some of their throwback school photos! Can you guess…

  • On Deck With Catherine Ritchie

    As one of BAERING’s assistant account executives, Catherine helps to support a variety of accounts from all angles. She offers her distinct insight for how to shine the best light on our…

  • Q&A With Erin Smith: BAERING President

    This week we took the time to sit down with our president, Erin Smith, to find out what it really looks like to lead a full-service Public Relations Agency in the Triangle.…

  • BAERING Give Back Day

    Here at BAERING it is important to each of us that we serve the community in which we live and work. One way we do that is through our BAERING Give Back…

  • The Value of Internal Communications

    “What is a company’s greatest asset?” Its people. In our day to day, we are so focused on the numbers and the deadlines that we sometimes forget to measure success from the…

  • You’ve (Still) Got Mail: Creating an Effective Newsletter

    As of January 2019, there are 4.4 billion internet users and 3.5 billion social media users – and nearly all of them have active email accounts. In the U.S. alone, more than…

  • A Day In The Life Of A PR Pro

    When I talk with family and friends about my career, I often get asked, “So what do you actually do?” Typically, I’ll respond with what has become a well-rehearsed quick answer, explaining…

  • The shoe explosion heard ‘round the world.

    Duke University basketball player Zion Williamson, his injury, and his shoes are dominating the news cycle today after he was injured in the first minute of the famous showdown between Duke and UNC Chapel…