Make Your New Year’s Resolution A Commitment To Your Community

December is Human Rights Awareness Month. As we make our New Year’s resolutions, it’s important to think about how we can help make the world a better place.

The commencement of the new year often serves as a time of reflection as we embark on goals that shape our mind, body, and spirit. However, why wait until the new year to start, and why focus solely on ourselves?

As humans, we are resilient. We also have the incredible ability to start over at any given time. Whether it’s a difficult day, bad week, or worse month, we can always choose to “restart.”

This year has been full of immense challenges for all of us. In spite of these challenges, conversations are frequently steered toward ways to be kinder to our neighbors. One consideration in the new year is how your individual resolutions, or your organization’s resolutions, can better serve your community.

For public relations and communications professionals, we continue to work toward building relationships and trust between the media and the public – making it our responsibility to serve our communities beyond our work in the office.

We serve our communities through storytelling — writing, producing, and finding ways to strategically place and share these stories. But if our publics cannot see us actively involved in solving the very issues we aim to dissolve, how do we demonstrate true commitment to the issues?

The same applies to our individual and corporate responsibilities to remain actively engaged in the various local and national issues, especially those related to human rights, year-round. Donations to organizations that are involved in restoring the rights of individuals across the globe is one option, while remaining present in your communities by empowering and elevating those in need is dually essential.

Donating your time or resources to food banks, women’s shelters, organizations fighting against human trafficking, or other causes you’re passionate about are just a few ways you can help your neighbors throughout the holiday season and in 2022.

As you begin considering your New Year’s resolutions, remember to take advantage of your opportunity to make an important impact. As Mother Teresa once said, “I alone cannot change the world, but I can cast a stone across the waters to create many ripples.”

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